Practice

JR WATKINS

 

CHALLENGE

- Design a physical store for a long established door to door and mail order product line

- Make real the authenticity of their established 1868 brand

- Represent "the most trusted natural products company"

 

INSPIRATION

- The past can be old and boring, stuffy, over designed and expensive

or it can be perceived as "vintage"

- An outdated style that has returned to fashion

- A style that is now rich with meaning

 

FIRST FEDERAL SAVINGS BANK

This is a 6,964 sf retail branch bank.  The client requested a residential feel on the outside with a more contemporary western feel on the inside.  The building features an Idenity Tower, with wrap around porch which helps to reduce its scale.  All gables are designed for residential scale and put focus on the interior.  The hip roofs and horizontal elements offset the more vertical gable forms.  Custom columns with integrated lighting and banners along with large windows create a welcoming feel.  The interior is designed to engage the customer and direct flow and line of sight to product

Visterra Credit Union

A sculptural signage tower connects the community through a 24 hour glass technology "Bridge" to the greeter zone, directory, community wall and self help kiosk areas.  Beyond "Main Street" are the offices, MSR's and teller back wall.  These are boutique-like suggesting an architectural metaphor to an outdoor marketplace.  Marquis signage and overhead canopies reinforce this feeling. 17,000 sq ft
Design Concepts:
- Create a strong utilitiarian facility, not an opulent building.

Zen Hearth

Peaceful white and a restful and easy flow layout. Soft color palettes with a decidedly zen and oriental flair. The seating is soft and rounded with only a hint of contrast in black and enough color to warm up tPeaceful white and a restful and easy flow layout. This living room has outdoor views at front and backyard and make it airy and natural.

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