Chapter Expectations

 

To make Real World Design Week a true success, ASID needs the participation of many members nationwide — particularly practitioners! ASID professional chapters are expected to locally promote Real World Design Week to their membership, with a primary focus on recruiting Professional members, Allied members and Industry Partner representatives to participate.

Online Chapter Marketing Resources

Additional chapter marketing support materials will be available for chapters for download on the Real World Design Week section of ASID.org. These materials include:

  • ads of varying sizes — to be used in chapter communications
  • graphic files — to be used in chapter communications
  • marketing brochure PDF

Chapter Promotion of Real World Design Week — Key Players

The following chapter leaders have been identified to assist with local promotion:

President and President-Elect – Endorse program by appearing at all events and ensuring that Real World Design Week promotion progress reports and discussions are added to board meeting agendas.

Communications Director – Market program in all possible venues using literature and graphic templates provided by ASID (chapter newsletter, chapter, website, email blasts, etc.).

Professional Development Director – Promote program to professionals at all events (chapter meetings, showhouses, CEUs, social functions, Career Day, etc.) and make sure that chapter events do not conflict with Real World Design Week.

SRB – Promote program to all student members and faculty at student chapters. Ensure that student chapters are utilizing the Real World Design Week marketing materials that they are sent directly.

Chapter Administrators – Help distribute Real World Design Week marketing brochures to members via mail or distribution at chapter events. Work to match students with designers through the registration website and offline.