Design to Lead Summit


Tweet Your Way to an Exclusive Breakfast with VIP Design Leaders | Register Today

The ASID Design to Lead Twitter challenge takes place April 22–28. The registered attendees who use the #DesignToLead hashtag in Twitter posts the most during this time may have an exclusive opportunity to sit down with thought leaders at a VIP event during the conference. Only those who have registered for the Design to Lead Summit are eligible to participate, so register and start tweeting!


The Design to Lead Summit will Challenge, Connect, Inspire, and Delight

May 2 – 3, 2014 | W Atlanta – Midtown Hotel

Invest in your career and leadership future by attending the debut Design to Lead Summit, Presented by ASID. Guided by Victor Ermoli, dean of the School of Design at Savannah College of Art and Design (SCAD), attendees of Design to Lead will embark on a leadership journey to advance their careers with presentations and hands-on sessions. The summit will culminate with an empowering presentation by Marty Neumeier, a designer, strategic innovator and author of Metaskills: Five Talents for the Robotic Age, a manifesto for navigating the 21st century that provides a creative framework for designers and a compass for visionary leaders.

Individual Ticket = $425.00 ($375 ASID member price)
Group Rate = $1,625.00 (5 tickets at $325 per ticket)

Victor Ermoli

Dean, SCAD’s School of Design

Marty Neumeier

Director of Transformation,
Liquid Agency


Design to Lead offers leadership training like you’ve never had before. Attendees will have the opportunity to:

  • Build leadership skills with hands-on sessions on a range of topics, including communication strategies, strategic thinking, negotiation, problem solving and understanding people.
  • Make new connections with diverse designers and thought leaders from all over the U.S.
  • Immerse yourself in the leadership development with meaningful group discussions and one-on-one conversations.
  • Learn from leadership experts who will share their stories to inspire your next steps. 

Why Attend?


Leadership Sponsors



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Event Sponsor

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