ASID and Decorati Make it Easy for Designers to Find Clients
FOR IMMEDIATE RELEASE
WASHINGTON, D.C. (April 20, 2010) | The American Society of Interior Designers (ASID) is boosting its online referral service, which connects interior designers and consumers, by partnering with design website Decorati to create the ASID Designer Matching Service. Powered by the high-profile Decorati.com, this new service matches consumers and designers based on a detailed criterion including location, aesthetic preferences and budget. A sophisticated algorithm identifies ASID members whose specialties match the project, streamlining the process for both designer and consumer.
In addition to this new portal, ASID members will now be included in the Decorati.com Design Advisor leads list and will receive consumer project leads that are generated through Decorati.com. In the past, ASID has offered members an online referral service that allowed designers to post their portfolio and details of their specialties, awards and fees. While this referral service will still exist, this new partnership with Decorati is intended to better assist ASID members in finding projects and the prominent position of Decorati.com will offer designers and consumers a wider range of possibilities. This process is likely to increase business for ASID members as Decorati.com is a high-profile site and has been featured in the New York Times and other national media outlets.
“We are committed to improving access to interior design, and a big part of that mission is to make it easier for consumers to find professional advice,” said Shane Reilly, Founder and CEO of Decorati. “We are excited to work with ASID and its members to expand our network of qualified professionals across the country.”
“This new partnership is mutually beneficial for both our members and consumers,” said Michael Alin, Hon. FASID, executive director of ASID. “Our designers will have access to more opportunities and consumers will be certain they are working with the designer who is best suited to their needs.”
ASID Designer Matching Service is now live on the ASID website and can be reached by visiting: http://decorati.com/designadvisors/asid
About Decorati: Decorati is the leading online resource for interior design. Decorati features searchable catalogs of top home furnishings products, inspirational design content, and an interior designer search and Design Advisor matching services. Over 550 trade-only manufacturers with 100,000 customizable products are showcased in one easy to use site. Decorati’s manufacturer list includes icons of the design industry such as Kravet, Robert Allen, Duralee, Schumacher, Stark, McGuire and others. In addition to showcasing design trade-only manufacturers, Decorati also features antiques, sample sales, Kitchen & Bath, as well as upscale home building products. www.decorati.com
About ASID: The American Society of Interior Designers (ASID) is a community of people—designers, industry representatives, educators and students—committed to interior design. Through education, knowledge sharing, advocacy, community building and outreach, the Society strives to advance the interior design profession and, in the process, to demonstrate and celebrate the power of design to positively change people’s lives. Its more than 36,000 members engage in a variety of professional programs and activities through a network of 48 chapters throughout the United States and Canada. www.asid.org ASID is the Founding Sponsor of InformeDesign (www.informedesign.umn.edu), a searchable database that enables designers to engage in evidence-based design by using Research Summaries focused on design and human behavior, created and operated by the University of Minnesota.
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